Stories are a very potent form of communicating. Stories help us understand. They convey meaning. And in an overwhelming and fast moving world, meaning trumps information.
Ideas at the intersection of business and almost everything imaginable.
Friday, September 13, 2013
The future of storytelling.
I've frequently posted about how great brands tell great stories. So you can imagine how geeked I'll be to attend this event in NY next month.
Stories are a very potent form of communicating. Stories help us understand. They convey meaning. And in an overwhelming and fast moving world, meaning trumps information.
Stories are a very potent form of communicating. Stories help us understand. They convey meaning. And in an overwhelming and fast moving world, meaning trumps information.
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