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Wearable technology.

Check out this video from TED, presented by Patti Maes from the MIT Media Lab. It is a mind-blowing demo of the potential of wearable technology. Which marketer will be the first to test this? Let the race begin.

It takes about two minutes for Patti to get to the demo, but hang in with it, you'll be glad you did.

Thanks to Dominic Lee for turning me on to this.